ABOUT US

In fashion, design is everything. We are the end-to-end solution for all your needs from vision and conceptualisation to production and the finished product. As a fashion design and business consultancy, brands partner with Aara Inc. for a unique blend of inventive creativity, trend-adaptability and business strategies. 

 

Placed at the epicentre of culture, gaining inspiration from both our offices in Dubai and Mumbai, Aara is dedicated to adapting an internationalised and barrier-transcending approach to the apparel market. 

 

Lift your idea off the page as we help you weave your ideas together.

Our Vision

 

 

At Aara Inc., we understand that running a brand is stressful, financially draining and super competitive.  Which is why design thinking is the core value that guides all our work. Our bespoke approach to fashion is collaborative, hands-on, and consumer-centric.  We provide bespoke services to our clients keeping in mind their requirements, expectations and limitations. We couple strong retail management with an expert creative vision keeping the aesthetic and vision of the brand intact.

 

Our only goal: To make you succeed. 

 

We strive to be a change in the industry and bring to the forefront efficiency, sustainability and new age design thinking.

 
 

Meet The Team

From creative artists to expert designers, our team is a global powerhouse of talent. The Aara Inc. family is multi-skilled and has a solution for any design challenge.

Anshu

Textile and Print Design

Saniya

Textile and Print Design

Manoshi, Founder & Creative Director

Manoshi Kamdar Kothari is a fashion design and retail expert with several years of experience in design and business strategy.

 

Manoshi has degrees from two premium institutions, Wharton School of Business and Parsons New York, where she graduated with Dean’s List Honors. 

 

Prior to establishing Aara Inc., Manoshi worked with A.T. Kearney, Reliance Retail, and Chemistry. She has also worked with iconic brands such as Marc Jacobs and Zac Posen. Her time with these brands has given her valuable experience in trend analytics, forecasting, collection design, and apparel production.

 

After  understanding the nuances and pain points that plague brands Manoshi started Aara Inc to be a solution. Manoshi strongly believes that design-driven thinking will be the future of our industry. Therefore, Aara Inc. is a culmination of her vivid spirit for exceptional design - on the ramp and in the background.

 

Nidhi

Product Development and Production

Surabhi

Product Development and Retail Strategy

Meen

Product Development and Trend Forecasting

 

Sustainable Fashion

 

At Aara Inc., sustainability remains at the heart of all our work. 

 

In order to reduce our carbon footprint, we are continually developing and using sustainable design and printing techniques. We are committed to reducing fabric wastage through smart design. We work with ethical manufacturing partners, and are committed to educating ourselves and our clients about sustainable practices at every stage of the design process.

 

Ultimately, what’s good for Mother Nature is always en vogue.