Project Overview: As a Design, Sourcing, and Production Consultant at In5 Fashion Lab, Aara was instrumental in supporting brands throughout the creative process within a cutting-edge production facility under Tecom Group. Aara led the establishment of a knit and woven garment facility, significantly enhancing production efficiency. Additionally, we overhauled design processes, resulting in a marked improvement in product quality. Within a 2 year tenure, team Aara helped 25+ brands launch at the Fashion Lab.
Services Provided: Creative Design, Product Development, Mentoring, Business Strategy
Result: Under our Founder’s leadership, the Fashion Lab saw a 4x revenue increase in two years. We optimized operations, expanded production, and boosted gross profit margins.
Project Overview: Aara was awarded the contract for creative design and product development for the launch of the American brand Bebe in India. Team Aara led the design strategy, creating multiple collections for launch across both physical and digital channels in accordance with the brand’s brief and guidelines. Collaborating closely with the brand team, Aara established the design foundation, built vendor relationships, and handled sourcing, sampling, and production, resulting in a successful launch. The brand is now thriving within Myntra’s e-commerce portfolio.
Services Provided: Creative Design Strategy, Design, Textile & Print Design, Product Development
Result: The collections not only boosted sales but also reinforced the brand’s market position and laid a solid foundation for future growth.
Project Overview: Baller Athletik enlisted Aara Inc’s design & product development services to introduce the first bioceramic-infused, recovery-focused performance and athletic brand in India. Following extensive research and development to perfect the fits, fabrics, and silhouettes for optimal comfort and durability, Team Aara & Baller Athletik launched a highly successful collection.
Services Provided: Creative Design Strategy, Design, Product Development, Business Expansion
Result: The successful launch and subsequent collections enabled Baller Athletik to secure significant deals with sports clubs, leagues and national athletes, earning a strong reputation in India’s performance and athletic industry. Since then, Team Aara and Baller Athletik have continued their collaboration.
Project Overview: Aara Inc and Marlies Grace collaborated to create a brand inspired by vintage fashion. Aara Inc provided comprehensive support to the client, handling everything from product development to sourcing, sampling, and production. Each season, Aara diligently sources luxury fabrics and materials to create high-quality garments, leaving a lasting impression on the brand’s customers.
Services Provided: Creative Design Strategy, Design, Product Development, Sourcing
Result: With over 8 collections created together this brand retails successfully with luxury ecomm giants like Moda Operandi and other physical and digital showrooms.
Founder of Tickle Tickle Organic Essential Clothing
Founder of S&T and Owner of Dwarkadas Textiles
Senior Vice President of Mikaya Brands
Founder of Out of the Box Education and Arts
Founder of Baller Athletik
Founder of Marlies Grace
CoFounders of Doppelganger Design
Founder of Bombay Artisan Co